WGMI Media, Building a Global Media Brand from Zero to Hero

WGMI Media is a U.S.-based tech media company that covers emerging trends in AI, blockchain, and digital innovation. The founders needed to establish a strong online presence, build an engaged audience, and grow from a startup into a recognized voice in the tech industry.

"Chedli helped us go from an idea to a full-fledged media brand. His strategic vision, creativity, and execution were key to building our social presence and community from scratch."

-Brett Malinowski, Founder

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The Solution

Skills & service involved

Over a two-year partnership, I led marketing and growth operation for WGMI Media. The project started with developing a clear brand identity and content direction tailored to the fast-evolving tech audience.

I created a multi-platform strategy across Instagram, TikTok, and YouTube, producing over 1,500 pieces of content designed to educate, entertain, and engage. This included crafting a content system optimized for reach and retention, managing community interactions, and overseeing collaborations with other tech brands and influencers.

Beyond content, I handled analytics, paid partnerships, and internal campaign planning, ensuring every creative piece aligned with the company’s revenue and growth goals. The goal was not just to gain followers but to build a sustainable brand ecosystem that converts attention into partnerships and authority.